Are you thinking of starting your Fashion Blogger profile on Instagram?
I know it’s the first thought when we imagine approaching the world of fashion bloggers and influencers.
And it’s natural because with 1 billion active users it is really tempting as a social platform.
The fact that it is also trendy and is currently having a huge success makes it even more attractive.
Butaaa if I’m here it’s because I want to clarify.
Above all explain, to you who want to enter the world of fashion bloggers, if you need to start from Instagram and, in general, what is the best combination of social networks to get started right away .
Where do I start if I want to become a successful fashion blogger?
I hope you’ve been asked this question at least once, because I’m here to give it a definitive answer .
You can easily feel lost in a world where a new social media comes out every day.
Not only that! New forms of communication such as podcasts are also emerging!
And it’s easy to wonder
But do I have to be on everyone? And how can I be on top of each of them?
What I want to do here is give you some input, a way to get started .
Especially if you’re a beginner, I’m sure it’s not easy for you.
Being a fashion blogger requires a presence on social media.
To enter the world of influencers is absolutely essential.
If you’ve read the 5 steps to start becoming a fashion blogger, you know how important I am to creating appropriate social accounts .
And if you know the 7 secrets of fashion bloggers, you are already 10 steps ahead of all the others.
Don’t you know what they are?
You can download them now by filling in the fields below!
If you are looking for how to start managing a successful Instagram profile, find it all here.
Let’s get back to us. The problems we have are these.
Which social account to create?
And most importantly, which one first?
Fashion Blogger on Instagram: is it really the social of the moment?
No one would ever have expected such a thing!
That our lives would become totally public .
To be 100% connected, but above all that we would have the opportunity to be inspired by realities so far from ours.
After all, if you’re here, if you want to become a fashion blogger, maybe it’s a little bit thanks to these much loved / hated social networks.
Or am I wrong?
But even more impressive was when we realized that these social networks are not immortal and have a short life in which they are extraordinarily trendy.
[bctt tweet = ”Social media are not immortal. They have a short life in which they are extraordinarily trendy. ” username = ”monicpirozzi”]
If you think about it, that’s what happened with Facebook.
At first there was a crazy boom.
Who didn’t join Facebook in 2007-2010?
Even I, who was very shy and didn’t want to put my whole life in public at all, gave up in August 2010.
I was last in my high school class!
But now? What happened to Facebook?
He’s certainly not dead, behind him are people who know exactly what to do.
But he left the camp, we don’t know whether deliberately or by force of circumstances, to his youngest son.
I’m talking about Instagram.
For a few years now, she has been in a crazy development.
I don’t know if you realize the amount.
1 billion are active users every day.
Not to mention the 400 million people who post stories every day.
Is it really worth starting to build your Instagram fashion blogger figure?
The numbers are truly mind-boggling.
As well as the competition.
Isn’t that right?
I’ve also already told you about what the future of Instagram might be.
Just the idea that 1 billion people are there every day, scrolling through the feed, watching stories, looking for new people to connect with and to draw inspiration from is something that fascinates me to death.
So many brands have started using it to advertise. I have already explained to you why I decided to stop collaborating on Instagram for a while.
But do you know what this means to you?
For you who want to become an influencer, create your career as a fashion blogger, be inundated with fantastic clothes and travel the world attending the trendiest events on the globe.
It means there is a great opportunity.
That there are so many people who might like your personality, your style and the way you communicate with them.
I know you are wondering
Does it make sense to start from Instagram?
Of course! The numbers speak for themselves!
But there are “BUTs” I would like you to consider.
First of all, Instagram isn’t the only social trendy of the moment. If it makes sense to start out as a fashion blogger on Instagram, however, one must realize that is not the only reality .
[bctt tweet = “Instagram is not the only social reality of a fashion blogger.” username = ”monicpirozzi”]
We often tend to look at things only from our own eyes (or through those of the people closest to us).
If most of our friends only use Instagram, it doesn’t mean that people in the rest of the world only use that social network.
And this is something to keep in mind for you who want to start a career as a fashion blogger right on Instagram.
So keep in mind that is definitely the best social network of the moment to start with due to the ease of use and the number of people you can reach.
All you need is a mobile phone to download the app.
You take a couple of photos with your friends and upload them to the platform.
And that’s it!
See? All very easy!
Too bad that as you thought about it, many other fashion bloggers on Instagram also thought about it.
You need to find other communication channels that allow you to express yourself differently.
In new ways that aren’t always just your static photos.
People want to meet you.
He wants to know who you are. They want to see your strengths but also your weaknesses.
What arouses the greatest interest is above all your human side , your stories in the strict sense of the term and to do this you cannot limit yourself to the more platform. main stream of the moment.
It takes something more.
Follow me in the next paragraph.
I’ll explain exactly what all the social networks to start with and what types of content you need to post on each of them.
You will be surprised to discover a new point of view in something that may seem trivial!
But first… how about sharing this article with some friends? You would be doing her a big favor!
Here are the buttons!
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Which social networks to start from
When I started my first blog, I started throwing myself on social media to get some publicity.
Who do you want to read my blog in the beginning?
I didn’t even know how to write an article decently.
So, with a lot of common sense, I started littering social networks with links from my articles.
Yes, but which social networks?
Anything I could think of.
Facebook, Instagram, Twitter… all those that seemed quite popular to me.
The truth is, you don’t need to do all this work.
Sometimes it is also counterproductive to jump on too many platforms.
Remember I told you earlier that every social network has its own language?
This means that, in general, you should produce photos or videos, captions, hashtags and so on that are specific to each social.
Although many just do the usual copy and paste .
Do you know what the result of all this is?
Who find themselves having a mediocre presence on all social platforms !
Yes, you got it right.
They prefer to be little sheep on all platforms rather than lions on a single social network.
[bctt tweet = “They prefer to be little sheep on all platforms rather than lions on a single social network.” username = ”monicpirozzi”]
The truth is, if you really want to be successful as a fashion blogger on Instagram and beyond, you have to narrow your range of action.
I know it’s very tempting to go all out.
Believe me, it was for me too.
But I paid for the consequences on my own skin.
And that’s why I’m here to tell you that you have to make a choice.
You can’t be on all social networks at the same time.
I started on Instagram, concentrating all my strength on this channel.
I was able to get some pretty good results precisely because all my energies were focused.
When I started creating accounts on Twitter, Facebook and YouTube as well, I struggled a lot to get really poor results.
And I still haven’t managed to bring these social networks to the same level as Instagram!
But don’t worry, I’m here to help.
It took me months and months, but I finally came to a conclusion.
That is ?
I have come to conclude which are the two unique and only social networks where it is worth starting to create your own online presence.
Are you ready to know what they are?
Follow me to the next paragraph!
Where to start to create your online presence: Instagram and YouTube
Did you expect that?
Maybe in part.
Don’t tell me you didn’t think Instagram was a good social network to start from.
And, in a way, maybe you feel almost heartened.
We are now so immersed in this world that it just doesn’t seem plausible to start as a fashion blogger without thinking about Instagram.
But the other one?
Maybe that’s not the first thing that comes to your mind when you think about becoming an influencer or throwing yourself into the world of fashion bloggers.
But it remains the most used social network ever. Even before Instagram.
Even if it hides some difficulties.
If a click on your mobile phone is enough to take the photo, YouTube is based solely and solely on video content .
Let’s face it, popular bloggers also show very high quality video content and all of that makes us feel frustrated.
The truth is that video communication is becoming more and more widespread.
[bctt tweet = “Videos are the communication of the future.” username = ”monicpirozzi”]
The same social platforms are pushing more and more in this direction.
Think of videos on Instagram, how they have grown exponentially, both on the feed and in the stories.
Or the new IGTV platform that allows you to upload videos up to 60 min.
Everything is moving in that direction.
So, I want to give you a quick overview of the two social networks of the moment.
I want to explain what kind of content and how you need to communicate about both, but above all I want to invite you not to underestimate the differences.
They are two separate worlds, speaking in two different languages, which is why they are such powerful tools.
But let’s go see them individually.
Follow me !
Instagram is the social media par excellence for images.
To show yourself, your life but also your photographic creations. Becoming a fashion blogger on Instagram has become the easy way out.
Or rather, the most immediate route.
Its main feature is immediacy.
When we go there on the feed and in the stories we want to see what people are doing right now , their gossip, aspects of their daily life.
Sure, we like some muffled photos here and there, but who can resist the stories of their friends or some curious acquaintance?
Being a fashion blogger on Instagram means showing your everyday life with shots or small videos.
It may all seem easy, but I assure you it is not.
You have to publish content with consistency , always find new ideas so as not to bore your followers and be original at the same time.
Because of its immediacy, to be successful and attract an audience on this platform you have to publish often.
And by often I mean at least once a day .
There are famous influencers and fashion bloggers who publish 2-3 times a day during periods of intense travel.
Imagine what that means.
Being out all day, hiking, bumping around.
Shoot continuously and then return in the evening to the hotel tired and destroyed.
But can you go to bed now?
In the evening, photos and videos are selected and edited to post on Instagram the next day!
This is the real life of those who really want to be successful on this social network.
Are you still convinced you want this?
In my opinion, it’s still a nice quick and easy place to start.
But it takes a lot of effort.
It was very useful for me to learn how to really produce images that are beautiful and attractive.
At first, I took the usual standard vacation photos.
As I went on social media, I realized that to be successful I had to create something of my own.
A style that set me apart from all the others.
So I started looking, but mostly studying.
And I started getting closer to photo editing and digital photography.
Until I find a way to make my photos truly unique and unmistakable.
If you want to know which program I use to edit my photos, find all the information >>> HERE.
But now let’s move on.
We need to move from social media of immediacy and speed (and even gossip, I would say) to something more designed and studied to create a relationship with people.
All in the next paragraph.
I don’t know if you use it often or not.
I was also very reluctant until recently.
YouTube is a wonderful platform.
It allows your followers to build a real relationship with you, to let you know and understand what you can really offer them.
This is the place where you can talk freely about your passions , your ambitions and, why not, help others by sharing your skills.
Unlike Instagram, let’s say YouTube is a platform where users consume content .
They consume not in the sense that they eat them!
But they spend a lot of time there, precisely because, by its nature, it offers a much longer type of content, already thought and studied by those who produce it.
I know you will be amazed by this.
It was a shock for me too to find out.
YouTube is by far the most popular and used social network . It also ranks second among the most popular sites in the world, right after Google.
Do you understand why it is so important to be there?
Not just because of its very high presence of people. But also because they are willing to spend more time with us, increasing the bond they can establish with us.
Have you ever thought about it?
Maybe you take your cell phone to watch 5 minutes of gossip and photos on Instagram, but have you ever taken a couple of minutes on your cell phone to watch a video on YouTube?
The only flaw.
What you need to upload are not just photos, but videos .
Often the videos you record are not already beautiful and made as they come out of the camera or mobile phone, but they need to be edited and handled. Post-products in general.
Sometimes you make a mistake in saying a little word, a moment of panic when you don’t know what to say.
In short, you have to cut and assemble the various pieces together and this requires a little video editing knowledge that you will have to acquire (don’t worry, there are some fantastic tutorials on YouTube!).
But I assure you it will be worth it.
Those who start on YouTube manage to create a really loyal following around their person and, when they decide to move to other social networks, they immediately get a lot of success.
See how many followers your favorite YouTuber has on Instagram.
Crazy, isn’t it?
And he thinks he just needs to say “Follow me on Instagram” at the end of his videos!
Facebook, Twitter, Pinterest: a quick overview
What about facebook? Where have you been? It used to be so fashionable, but now no one is in it anymore!
Hey, remember that it is still the most populated social network ever , but it is also true that the youth population is decreasing, moving all over to Instagram.
The truth is that if you want to be present on Instagram, especially if you want to be there with a business account, which is what you need to grow your profile as a true professional, you can’t not create your page Facebook.
Facebook, in order not to destroy its presence, has created a single advertising platform from which it is possible to launch advertisements on both Instagram and Facebook, making its presence essential.
Do I have to go head first and create a page of thousands of likes?
Of course not.
Remember what I told you earlier?
Instagram and YouTube must be your top priority.
When you are well grown on these channels, it will be pretty easy to populate your Facebook page a little too.
For now, you can content yourself with posting the same content you post on Instagram.
And that’s it!
We are going to see future developments.
There are also two other platforms, somewhat optional.
I don’t want to overload you too much.
If you can’t handle them all, you can stick with the first two.
Pinterest and Twitter.
Still very popular. The first concerns the main photo , and that is why it could be particularly suitable for a fashion blogger in bands.
The second is based on slightly more textual content, which makes it less suitable for the purpose of showing various fashion outfits and accessories.
As far as I’m concerned, I use Twitter to show my personality.
I like the idea of writing down all the thoughts that go through my head and that they are read by many unknown people.
I love to write motivational phrases that are aimed primarily at myself, to energize me every day.
Of course, try these two platforms as well, and if you really feel like they’re right for you, you can always go for it.
Remember that there is no single way to become famous as a fashion blogger.
If you use your imagination you will find that you can reach your destination in a thousand different ways.
I hope I’ve clarified a few things for you.
But above all for having made you understand why nowadays it is not worth jumping headlong to all platforms.
Starting small, the right ones, is the best way to avoid becoming neurotic.
Managing them all can be a real stress.
So where do you start?
Instagram , first of all.
To start building a following, getting to know yourself and getting a little familiar with the tools of the trade. You will learn how to pose in front of a camera, create your own photos and your style.
Not a bad start!
As soon as you feel ready, immediately on YouTube , the platform par excellence with which you can create a connection with people.
Start posting videos in which you talk about yourself, your passion, explain something useful, give advice, answer the questions of some users. At first it will be really strange to talk in the room, but then you will realize that it is the most beautiful thing in the world.
Don’t feel limited by being present on only a few platforms.
Once you have established your presence, you can transfer your fans from one place to another in no time.
And that’s it.
You can leave me the link to your Instagram and Youtube accounts in the comments.
Share this article with a friend of yours who is damaging herself to try to become famous on a thousand social networks. You’ll give her a big hand!
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Until next time,
8 TECHNIQUES TO INCREASE INSTAGRAM FOLLOWERS
AND CREATE A FOLLOW-UP VALUE IN THOUSANDS OF EUROS (€)
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