What are the most followed accounts on Instagram? Let’s review the top 20 accounts to see who entered the Instagram hall of fame.
With around 1 billion active monthly users , Instagram is a huge and very popular social network around the world. With the rise of influencers, many people can even make money with instagram ( or at least get free product ) .
We have already seen which are the posts with the most likes on instagram, but, which are the accounts with the most followers on instagram?
Scroll down to find out which are the 20 most followed accounts on instagram, from footballers to musicians to international brands.
Global pop star Katy Perry ranks 20th (she also has one of the most followed accounts on Twitter).
19. Miley Cyrus (112.6 m followers)
Next we have Miley Cyrus, the Disney star turned pop giant.
Cyrus has a fairly typical Instagram account. Lots of selfies, along with shots of photo shoots and its events.
Here is the first of the Kardashians on this list ( not that it’s a surprise to anyone ).
Khloé Kardashian takes 18th place.
She and her family have found great success on the platform, using it to post about their lives, businesses and activities.
17. Nike (119.45 m followers)
Our first brand on the list, Nike, obviously understood how valuable a large social media presence is. Their account is a masterclass in managing a successful account.
Their account adapts and changes with their brand, plus they publish a good mix of stories , videos, photos . they also publish a lot of IGTVs, as you can see in the embedded post above.
With its worldwide popularity and high quality posts, it’s no surprise that Nike is one of the few brands to make it into this top 20.
16. Nicki Minaj (120.5 m followers)
Unsurprisingly, there are many musicians on this list and Nicki Minaj is 16th
Her account is just as you’d expect: lots of photos from her tours and concerts, her personal life and even some of her fans.
Next is Jennifer Lopez. Another actress and musician on the list, Jennifer goes to great lengths to keep her instagram account up to date and with interesting posts.
With the usual behind-the-scenes photos, music and video promotions, JLo also has a number of highlights of stories from her concerts and with hashtags she created herself.
Next we have model Kendall Jenner.
Her account is pretty simple, it contains many shots of her photo shoots and work in the fashion industry , selfies and photos of his private life.
Just before the top ten, we have Taylor Swift, who coincidentally is the most influential person on Twitter ( 2019 data )
As with Katy Perry, success on Twitter does not necessarily translate into an increase in positions in the top of Instagram
That said, Taylor Swift posts a lot more content on Instagram versus Twitter, with the highlights of his stories, the shots of his performances and the promotions of his latest works and business ( along with the usual selfies and posts on personal life ).
12. Neymar (140 m followers)
Our first player on the list is Neymar. He is currently a forward in Paris Saint-Germain .
It is not surprising that for a sports star like him he has an account full of images of him playing football, shots taken during training sessions and other photos with the rest of the team
Another brand in the list is National Geographic , the megazine about nature.
Instagram is, of course, a visual platform, so National Geographic took full advantage of this opportunity by posting photos from their multitude of photographers.
Their stunning images and videos of the nature around the world have been surprisingly popular with Instagram users.
Here is Justin Bieber. As one of the biggest pop stars on the planet, he’s no surprise he’s on this list.
9. Beyoncé (151.6 m followers)
Next we have Beyoncé
She is also very high on the Instagram ranking, the post announcing her pregnancy was one of the most liked posts on Instagram . p>
His account is pretty straightforward, most posts include shots of his performances and professional work, with a few personal posts here and there.